Kumho Debuts New Ecsta Line At SEMA 2024

Kumho Debuts New Ecsta Line At SEMA 2024

This year at SEMA, Kumho Tire USA debuted three new ultra-high-performance (UHP) tyres.

These are the Ecsta Sport All-Season PA71, Ecsta Sport PS72, and Ecsta Sport S PS72. Kumho describes the Ecsta Sport All-Season PA71 as an all-season tyre that’s essentially wearing a tailored suit – sharp, functional, and always prepared. The PA71 features next-gen compound technology aimed at boosting grip and traction.

The tyre’s lateral grooves are cleverly designed to manage water drainage. Kumho’s got snow covered too with zig-zag grooves for extra bite. Rounded tread block edges and Kumho’s proprietary K-Noise Defender dimple design work together to hush annoying road hums. Oh, and it comes with a 50,000-mile treadwear warranty.

For those who see winter as a distant concern, Kumho’s got two summer-specific tyres: the Ecsta Sport PS72 and Ecsta Sport S PS72. Designed for maximum performance, they deliver precision handling, stability, and steering responsiveness. What makes these tyres special is the dual tread configuration across the two lines. And with 98 sizes between them, finding a perfect fit for your wheels, whether they’re 16-inch or 21-inch, should be a breeze.  

Shawn Denlein, Kumho Tire USA’s President of Sales and Marketing, summed it up, “We are introducing our most technologically advanced ultra-high-performance tyres that set a new standard for what a high-performance tyre can and should be.” For those who demand a balance of performance, comfort, and affordability, Kumho has clearly thrown down the gauntlet.  


Read more tyre news on AUTA, or check out our latest videos on Ignition Labs TV and on TikTok!

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